lesson 3

Lesson 3

Purpose of music videos: 

• Revenue generation
• What is it promoting, the artist or the single
• Artist or the album
• Artist or the music video
• Controversy to sell the product
• Controversy is a disagreement in public that can cause conflict between different people in society
• Promotion equals profit
• artist gets more fame which makes them more money
• Record company makes more sales making more profit
• Highlight an issue

M.I.A born free

What is the purpose of the video:

The purpose of the video is to maybe show that there is police brutality towards anyone no matter what skin colour or gender you are.  To show issues in American society and the problems with the law.

What makes it controversial:

It makes it controversial because as there are a lot of different people in the video but mainly using gingers as a target in the video. Showing that maybe America is full of violence. That can cause controversy as people may agree with that and others may say that people who are getting beaten by the police and bad people and that they should deserve to be beaten.

Why:

It is because people may say that police are not brutal but giving out justice to stop bad people no matter who they are.

What was the outcome:
The video is not allowed to be on youtube, this is maybe because the amount of debate on peoples views of the video in the comments.